One of the most versatile of the content licensing approaches is MRR Master Resale Rights. Master Resale Rights not only permits the resale of the content to others, it also allow for the passing of those resale rights along to the purchaser. There can be restrictions specified in the individual license but the allowable options are numerous. See typical MRR license terms below the image.
Typical MRR Master Resale Rights License Terms
Notice that the only restriction is you cannot edit, modify, or alter, the main product content. In other words, this product is not PLR. This is true of most, but not all, MRR content. Some does allow limited, or even complete, editing and repurposing.
It’s Your Choice
Whatever licensing model you prefer to use, well, it is your choice. And, of course, you are not restricted to just a single choice. Choose one or mix and match. And whether you are just purchasing the content for your own use, or to resell it to others, pick the ones that best suit your needs. Just remember to follow the terms of each product’s license.